Comparison Guide
Frase vs BaaDigi for AI Search Visibility
Frase and BaaDigi both touch AI search visibility, but they solve different problems. Frase is a paid AI content-optimization platform that added AI-visibility tracking to its writing workflow. BaaDigi is a free, instant AI Search Visibility Checker built specifically for local and service businesses that want to know whether ChatGPT, Google AI Overviews, and Perplexity recommend them for "near me" searches in their city.
By Ryan Goering, CEO & Founder, BaaDigi
Last updated July 2026
The Short Answer
Frase is best if you write and optimize a lot of content and want AI-visibility tracking folded into that workflow; it starts at $39/mo (billed annually) and requires a signup. BaaDigi is best if you run a local or service business and want a free, no-signup, geo-aware check of whether AI engines recommend you in your city, with an optional done-for-you program if you want someone to fix it for you.
Side-by-Side Comparison
| Frase | BaaDigi | |
|---|---|---|
| Cost | Paid, from $39/mo billed annually ($49/mo monthly); 7-day free trial | Free checker; optional done-for-you from $297–$3,997/mo |
| Built for | Content teams, SEO writers, and agencies optimizing articles | Local & service businesses (contractors) that want more calls |
| Local "near me" focus | Brand/keyword prompt tracking, not geo-specific by design | Geo-aware — checks recommendations for your business by city |
| Free tier | No — trial only, then paid | Yes — free instant check, no time limit |
| Signup required | Yes — account required to use | No — run the checker without an account |
| Best for | Publishing and optimizing content at scale | Instantly seeing if AI engines recommend your local business |
Frase
Visit sitePricing: From $39/mo billed annually ($49/mo monthly). Professional $103/mo annually ($129 monthly), Scale $239/mo annually ($299 monthly), Enterprise custom. 7-day free trial, no credit card.
Pros
- Mature AI content-optimization workflow (briefs, real-time SEO scoring, AI writer) with AI-visibility tracking folded in
- Tracks citations across major engines — ChatGPT and Google AI on the entry tier, Perplexity on Professional, Claude and Gemini on Scale
- Daily monitoring, competitor share-of-voice, and AI-crawler logging included across plans
- 7-day free trial with no credit card
Cons
- Primarily a content tool — AI visibility is one feature inside a larger writing/SEO platform, not a standalone local checker
- Paid subscription and account signup required to run anything past the trial
- Prompt/keyword tracking is brand-level, not built around local "near me" recommendations by city
- Engine coverage and prompt volume are gated by tier (50 prompts on Starter, 200 on Professional, 500 on Scale)
Best for: Content teams and SEO writers who publish at scale and want AI-visibility tracking inside their content workflow
Is Frase an AI visibility tool or a content tool?
Frase is first and foremost an AI content-optimization platform — briefs, real-time SEO scoring, and an AI writer — that added AI-visibility tracking as part of its "loop." That's a real, capable feature: it monitors where AI engines cite your brand daily, tracks share of voice against competitors, and logs AI crawlers. But it lives inside a writing workspace and is priced and gated as part of that platform.
BaaDigi's checker does one thing and does it free: it tells a local business whether AI assistants recommend them in their city, right now, with no signup.
Which is better for a local "near me" business?
If you're a contractor or service business, the question that matters is whether an AI assistant names you when someone in your city asks for a recommendation. That's a geo-specific question, and BaaDigi is built around it.
Frase tracks the prompts and keywords you configure at the brand level, which is powerful for content and category visibility but isn't designed as a per-city local recommendation check. For a single local business that just wants a clear yes/no answer, BaaDigi is faster and free.
When does Frase make more sense?
Frase is the stronger pick when content production is the job — you're briefing, writing, optimizing, and publishing regularly and want AI-visibility signals feeding those decisions in one workspace. If you have that workflow and the budget for a subscription, Frase's combined content-plus-visibility loop is a genuine advantage that a free single-purpose checker doesn't replace.
The BaaDigi Alternative: Own Your Pipeline
Instead of renting leads from platforms, we build a marketing system you own — one that generates exclusive leads and gets cheaper over time.
Does AI recommend your business — or your competitor?
More people ask ChatGPT and AI search “who's the best contractor near me?” every day. See if AI names you — or sends the job to someone else. No email to run it.
Frequently Asked Questions
How much does Frase cost?
Frase starts at $39/mo billed annually ($49/mo month-to-month) on its Starter plan. Professional is $103/mo annually ($129 monthly) and Scale is $239/mo annually ($299 monthly), with a custom Enterprise tier. All paid plans come with a 7-day free trial and no credit card required to start.
Does Frase track AI visibility?
Yes. Frase includes AI-visibility and citation tracking on all plans, with daily monitoring and competitor share-of-voice. Engine coverage is tiered: ChatGPT and Google AI on Starter, Perplexity added on Professional, and Claude and Gemini added on Scale. It also logs AI crawlers and surfaces optimization insights. It is one feature inside Frase's broader content-optimization platform rather than a standalone local checker.
What is a free Frase alternative for AI visibility?
BaaDigi's AI Search Visibility Checker is a free, no-signup alternative for checking AI visibility. It's built for local and service businesses and checks whether ChatGPT, Google AI Overviews, and Perplexity recommend you for "near me" searches in your city. Unlike Frase, there's no trial clock or subscription needed to see your result.
Is Frase mainly a content tool or an AI-visibility tool?
Frase is mainly a content-optimization tool — it's known for AI content briefs, real-time SEO scoring, and an AI writer. AI-visibility tracking is a newer feature that Frase added into that content workflow, not the core of the product. If AI visibility is your only need, a dedicated checker may be simpler.
What's the difference between Frase and BaaDigi?
Frase is a paid content-optimization platform (from $39/mo, signup required) that includes AI-visibility tracking for content teams. BaaDigi is a free, instant, no-signup AI Search Visibility Checker built for local contractors and service businesses, with an optional done-for-you program ($297–$3,997/mo) if you want the work handled for you. Different jobs: Frase optimizes content at scale; BaaDigi tells a local business whether AI recommends them.
Ryan Goering
CEO & Founder, BaaDigi
U.S. military veteran and digital marketing strategist who built BaaDigi to help contractors generate predictable leads and revenue. 15+ years in SEO, PPC, and AI-powered marketing automation.
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